Eli Lilly and Company "Identi-dose"

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Eli Lilly and Company, developers of the Identi -Code system of drug identification, now bring you Identidose.

A new concept in drug packaging designed specifically for hospital pharmacies.

Each element of this new system, the design of the enclosure, the design of the label, the multiple unit packaging for easy inventory and cost control, the carton in which it's stored.

Each detail of this package design gives you greater control in every phase of drug handling, from pharmacy, to nursing station, to the patient, and back to the pharmacy.

We call it closed circuit control, and this is how it works.

This is the pharmacy in a typical 300 -bed hospital in Chicago, perhaps similar in many ways to your own.

Medication orders are received in the pharmacy from each nursing station on IBM cards once a day.

A three or four day supply is then repackaged for the nursing station.

Here, most bulk packaged tablets and capsules lose their positive identification as soon as they're taken from the manufacturer's original container.

The Identidose capsules, however, retain their own unit of use label, one label for each dose.

Packaged in units of 10 to simplify counting, the capsules are sent to the nursing station with each one still sealed in its original tamper -proof enclosure.

As in most hospitals, the orders are verified by a second pharmacist.

When checking prepackaged capsules and tablets, the pharmacist must rely on accuracy of label, color, shape, and size for verification of the drug.

With Identidose, the actual manufacturer's label on each unit can be compared with the drug order, eliminating a potential source of medication error.

This basket contains the drug supply for the second floor nursing station.

It is filled once a day in the pharmacy and contains new orders and refill orders for the 35 patients on the second floor.

The orders filled from bulk packages are now, for all practical purposes, beyond control of the pharmacy.

Here in the nursing station, the Identidose package not only reduces the possibility of drug contamination, but simplifies inventory control of sedatives and narcotics.

This nurse is one of six on the second floor nursing station who administers patient medication.

Four times a day, she prepares the patient's drugs from the medication cards.

Here again, she has no positive verification with most drugs.

The Identidose package, however, gives her an original manufacturer's label to check against the medication card, a label that can be easily read, even in the dim light of a patient's room.

In this cart are about 50 drugs for 14 different patients.

Many of these drugs are easily identifiable by their familiar shape or color.

Many are not.

And only those drugs still in the manufacturer's original container are absolutely identifiable as a final check before they're administered to the patient.

The patient's name is Roth.

One of the drugs he'll receive is a 65 -milligram capsule of Darvon compound.

Since it left the pharmacy three days ago, this Identidose capsule has been in three different containers, a box in a basket, on a shelf, and finally a souffle cup on a rolling cart.

It has been directly or indirectly handled by two pharmacists, an assistant, and several nurses.

Yet, there can be no question of its identity, no possibility of contamination.

Of all the advantages of Identidose packaging, this is perhaps the most significant.

Mr.

Roth receives his medication with the container still intact.

Only with prepackaged unit dose medications are the elaborate controls and protective measures of the manufacturers and the control of the pharmacy department itself extended right to the patient.

But not all the drugs received by the nursing unit will be administered to the patients.

Many must be returned for credit.

And here again, the Identidose package proves useful to the pharmacy.

As long as the Identidose package remains intact, there is no need to worry about where it has been and how it has been handled.

Unopened packages can be safely returned to the pharmacy even though they have been taken out of the nursing station and carried to the patient's room.

At this moment, a label on the drug itself simplifies the problem of returning drugs to the proper container.

And this is essentially what we mean by closed circuit control from the pharmacy to the nurse to the patient and back to the pharmacy.

But beyond this, the Identidose packaging system offers several practical advantages within the pharmacy.

Inventory control is simplified because the contents of the opened cartons packaged in units of 10 can be quickly and accurately counted.

In width, the Identidose carton occupies no more room than a bottle of 100 capsules or tablets.

And Identidose boxes can be stacked vertically where bottles cannot.

More important, the long slender shape of the carton uses the depth of the shelf, space often wasted by other packages.

The Identidose packaging concept, now available in the broad line of Lilly products, has been designed not only for the ultimate consumer, the patient.

What for the pharmacist? Pharmacy, Nelson.

The nurse.

Yes? And the hospital administrator.

A concept that can fit into your present drug distribution system as well as the systems you are planning for the future.

Six four, six twelve, huh? Alright, hold on.

Identidose.

Okay, I shall do it.

New from Eli Lilly and Company.

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